Meet Our New York Fashion Week Guest Blogger!

Jenni Lee will be our eyes, ears and Instagram lens on the East Coast during New York Fashion Week.

Guest Blog // Jenni Lee // 09/07/12
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Stylist Jenni Lee’s passion is fashion, and for over ten years she's been an expert in just that. She's worked with Harper’s Bazaar, Heineken, Bloomingdale’s, Diesel, Atlantic Records and Sony and celebrities as varied as Scarlett Johansson, Ben Affleck, Lauryn Hill, Mos Def, Death Cab for Cutie and Paramore.

Lee is a New Yorker recently transplanted to Los Angeles, but she's headed east again to cover New York Fashion Week for FOAM! Starting today she'll be on the ground at shows like Peter Som, Rebecca Minkoff, Herve Leger, Mara Hoffman, Alice + Olivia, Nomia, Noon by Noor and more. So follow us on Instagram @foammag to see all the style through her eyes. Meet Jenni now:

"Fashion can make you feel like a time traveler. Preparing for NYFW really intensifies that sensation. The stack of fashion and lifestyle magazines on my coffee table, in addition to the fashion blogs blinking on my laptop screen are telling me it is time to think about my new looks for fall. Fall? Does that even exist in Los Angeles? I have just moved cross-country from Brooklyn to LA and into a blazing heat wave that feels like a never-ending summer. Lucky for me, I'm hopping on a plane to view the Spring / Summer ‘13 collections in what will be the loveliest weather of the year= 'New York in September.' I am literally digging clothes out of boxes to pack for this trip. It's enough to make my head spin.

This is year I will be viewing fashion week with a new set of eyes. I am accustomed to thinking about life as a city girl and how clothing works for an urban experience, never without a pair of Melissa flats in my Muse bag. Now I'lll view the collections with a different perspective. How do the clothes will work for a relaxed West Coast lifestyle?

Some of the designers I am most excited to see this season are Mara Hoffman, who is a master of prints, Rebecca Minkoff with her quintessential cool-girl vibe, indie designer Nomia and cult favorite Karen Walker. Spring collections excite me because they brings out major color and prints. I'll be sharing my experience of running all over the city to catch as many shows as possible, from taxicabs in heels to subways in sandals, I'll be uptown to downtown bringing you snaps of style, food, shoes, accessories and everything in between.

Come with me back to my beloved Brooklyn as a newbie Cali girl and let me share my favorite fashion moments with you. Follow me on Instagram @foammag and @Jennileetweets. Peek backstage at all the madness of New York Fashion Week and moments of the calm before the lights go up. See you there!"

Want to learn more about Jenni? Visit her blog Once When I Was!




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