Oki Dokie

Bedford Street Laundry launches it's freshman swimwear Line

In the Curl // Zinzi Edmundson // 03/15/12
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Alva Bikini Set by Bedford Street Laundry, $98, bedfordstreetlaundry.com
Kat Borchart
Alva Bikini Set by Bedford Street Laundry, $98, bedfordstreetlaundry.com

Native New Yorker and Bedford Street Laundry designer Jessica Yuen is a self-described "total city mouse" (so much so that, true fact, she doesn't know how to ride a bike). And we totally believe her, too: she was raised in Queens, studied at Parsons and then cut her teeth at Donna Kararn and The New York Times T magazine. So, what's this Big Apple diehard doing with a spring collection that's more Kelly Kapowski than Blair and Serena? "I was inspired by Peggy Oki, the sole female member of the legendary Zephyr skate team," she says, "I've always been enamored with Cali skate and surf culture, so designing this collection was a great excuse to learn more about it."

The resulting collection—Bedford's first with swimwear—is a boardwalk merry-go-round of pastels, neons, mesh inlay and even snap-back closures. All in active silhouettes that recall skating's humble pool-trepassing beginnings.



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Originally published in April/May 2012


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