There's a reason the "F" in FOAM is so big...
We've been selected as the official media print sponsor for this year's L.A. Fashion Weekend! L.A. Fashion Weekend is set to run this weekend, October 21-23, at Sunset Gower Studios in Hollywood and we couldn't be more excited. L.A. native and 575 Denim founder Mikey Koffman (who got her own start as the first female motorcycle shop owner in Long Beach) started L.A. Fashion Weekend because of her belief in the city's burgeoning fashion scene: “I firmly believe in the talent Los Angeles possesses and I am passionately committed to growing LA Fashion Week.”
This year's event kicks off tomorrow night, with shows all weekend long from Naven, Karen Capili Couture, XCVI, up-and-coming talent like Nathanelle Couture and Lawren Michele and swimwear designers like Beach Ray and Nicole Lee USA.
We'll be live blogging straight from Fashion Weekend, so follow us on Twitter, Facebook and Instagram (foammag) and let us know what you want to see more of!