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Hello Kitty celebrates 40 years as a pop-culture phenomenon in a new exhibit devoted to her supercute world.

Articles // Roopika Malhotra // 10/03/14
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Photo Cred: Image courtesy of Japanese American National Museum

Imagine time-traveling to the Sanrio store circa 1975, where you might find the first-ever Hello Kitty phone, pocket calculator, or waffle machine. Sound like cartoon heaven? Then the Japanese American National Museum in Los Angeles has recreated your dream world. In the new Hello! Exploring the Supercute World of Hello Kitty exhibit—which opens October 11 and runs through April—fanatics of the expressionless plush (read: not a cat) can view 500 themed artifacts spanning four decades of Hello Kitty and curated by experts Christine Yano
and Jamie Rivadeneira. A sculptural installation by artist Nicole Maloney will also be on view in honor of the tiny but significant worldwide icon.

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